Social media kit · Trade · Shoe repair

Northsidesocial kit.

Instagram posts, reel covers, WhatsApp status and video thumbnails — all built on the same palette and type as the Northside Shoe Repair website template.

1:1 Instagram post 9:16 Reel / Story cover 9:16 WhatsApp status 16:9 YouTube thumbnail Editable in Canva
ResolesSame-week turnaroundLeather careBefore & after ResolesSame-week turnaroundLeather careBefore & after
The kit

Four formats. One unmistakable look.

Same palette, same type, same texture as the website — so the feed, the stories and the thumbnails all read as one brand.

👢
Good shoes deservea second life.
Resoles, stitching & leather care
@northsideshoerepair
01 · Instagram post

The scroll-stopper.

A single arch, one hero subject and a headline big enough to read at thumbnail size. Built to survive the feed at 25% scale.

Size1080 × 1080 px, 1:1
HeadlineGood shoes deserve a second life.
Use forGrid posts, carousel covers, paid social
👢
BEFORE / AFTER
Twenty years, resoled
A full restoration, in one reel
02 · Reel / Story cover

The one they save.

Split layout: textured image up top, a hard-bordered quote card below. Safe-zone aware, so nothing important sits under the UI.

Size1080 × 1920 px, 9:16
HeadlineTwenty years, resoled
Use forReel covers, Story frames, TikTok
03 · WhatsApp status

The one that converts.

Offer up top, proof in the middle, a fat tappable bar at the bottom. High contrast so it still lands on a cracked phone in daylight.

Size1080 × 1920 px, 9:16
OfferFREE ESTIMATES — Drop in, no appointment
Use forWhatsApp status, broadcast lists, DMs
👢
Worn outto like new.
A full resole, step by step
10:27
04 · YouTube thumbnail

The click.

Asymmetric 66/34 split, glowing subject cutout, two-tone angled type. Three words maximum — anything longer disappears on mobile.

Size1280 × 720 px, 16:9
HeadlineWorn out to like new.
Use forYouTube, Shorts covers, blog headers
What's included

Everything you need to post for a month.

Delivered as editable Canva templates plus flat exports, matched to the Northside website template.

4 master templates

Instagram post, Reel/Story cover, WhatsApp status and YouTube thumbnail — each fully layered and editable.

12 ready variations

Three alternate headline and layout options per format, so a month of posting never repeats itself.

Locked palette + type

Colour styles and text styles pre-set in Canva. Swap a photo, keep the brand intact.

Caption + hashtag bank

Written captions, CTAs and a researched hashtag set for each format — copy, paste, post.

Safe-zone guides

Every 9:16 frame ships with UI overlays marked, so text never lands under a progress bar.

Matching website

Pairs pixel-for-pixel with the Northside site template — same colours, same fonts, same feel.

Design system

The same nine decisions, everywhere.

Lifted straight from the website template — nothing here is invented twice.

Base#F6F1E7
Surface#EDE5D4
Accent#8C3B22
Pop#B98A44
Deep#2B2118
Display — Fraunces
Aa Bb Cc

Headlines, offers, thumbnail type. Heavy weights only — 800 and up.

Body — Inter
Aa Bb Cc

Captions, specs, small print. Tight line height, generous letter spacing on labels.

Want this kit for your brand?

Website template plus the matching social kit, set up and delivered ready to post.